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Showing posts from April, 2022

Success factor in Product Listing and online business

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SEO is an ever-changing landscape. SEO is something that requires us to adapt and overcome any challenges brought upon by the never-ending SEO changes by search engines. So stay on top of the latest SEO trends and going forward, you will not only do well with your own websites but will also be an expert in creating SEO-friendly websites for clients. Content Marketing As the name suggests, content marketing is all about creating great, high-quality content for your website. But, what qualifies as great content, and how does SEO work in conjunction with it? Any blog article, social media content, videos, or infographics that you publish should exhibit two traits: engaging and relevant. The last thing you want is a website filled with content that nobody cares to see. However, you also don’t want that content to be vague, off-topic, or completely irrelevant from what your business is truly about. Make sure that any content you write is interesting enough for people to stick around and rea...

Digital Marketing to stay ahead in 2022 (WEB 3.0 BASCIS)

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The future of digitalization is pretty much fascinating, Introduction of web 3.0 so the question here is what web 3.0 is? it comes down to first phase  Web 1.0, which was all static and non-interactive  Some of the most prominent examples of Web 1.0 are sites like LiveJournal. These websites were mostly of a personal nature and didn't have much of a corporate presence as today's sites do The second phase of the Internet is Web 2.0, which refers to the websites that integrate user-generated content and focus on UX. The Web 2.0 revolution brought about a shift in how we communicate and consume information online. Social media sites such as Facebook, Twitter, and YouTube became more prevalent, while mobile apps like Instagram made it easier to access data on the go. Web 3.0 or Web3 is the next generation of the World Wide Web. It involves fascinating web technology and artificial intelligence. Web 3.0 will be the next phase of growth for web businesses, buil...

business /Marketing Governance in terms of digitalization

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“If the business community does not come together to define its social and environmental responsibility and then act on that definition, I fear we will not achieve a (that) better society.” - Courtney Pratt (President: Noranda Inc.)  Digitalization of business was a turning point for the organizations but not just to this extent it turned out to be a dramatic set of consequent disasters too. a common form of disaster is an inappropriate amount of data collection from the customers Courtesy of  Duhigg, 2012   an angry father turned up at a Target store in the United States challenging the manager as to why the company sent promotional material for products focusing on pregnant women to his 16-year-old daughter, at the time still in high school. It turned out that his daughter indeed had shopped at Target, and the company’s data analytics had inferred from the products in her shopping basket that she must be pregnant. Hence, their algorithms figured out that targeting h...