Experience has taught me well

  If there's one thing that's certain in business, it's uncertainty. Stephen Covey Defining the word uncertainty as to any event that has negative outcomes  same as in terms of business but bit logical,  Uncertainty in the business world can be defined as something unpredictable circumstances faced by businesses in the past or in the future that had or will have negative outcomes on the life cycle of business We are very familiar with such circumstances very much alive example of such uncertainty is the effect of Covid 19 on the business cycle. It was totally unpredictable when we heard the news on the tv that a virus outbreak happened in china. We were not prepared at all First, It was considered just like the flu, but from the broader perspective We were about to face another pandemic, a disaster not just for the common people but for the business world that changed the face of conducting business. Such events usually appear on the face of the earth on...